1. Organic Cotton

Organic cotton

Cotton is a staple cellulose fibre from the cotton plant. As a natural fabric, it has breathing properties, which allows it to adapt to different temperatures – making it very comfortable to wear during all seasons. Conventional cotton is grown on the same soil over and over again, degrading the soil quality, stripping it of nutrients, thus leading to unhealthy crops. Since these crops require more water, they are irrigated heavily, resulting in water wastage. Organic cotton is rotated from one soil to another, and the nutrients retain water longer, requiring less irrigation. Furthermore, The weeding process of regular cotton farming uses chemicals in the form of herbicides that kill weeds. The use of such harmful chemicals affects the quality of crops, sucks out moisture and nutrients from the soil, and also harms the farmers. Organic cotton is softer, hypoallergenic, and lasts for a long time. But ultimately, the most important benefit is protecting the ecosystem, reducing wastage of water, and ensuring a safer working environment for the farmers and manufacturers.


Ventilate you cotton garments after every use. Cotton products tend to shrink about 5% when washed – steam or iron them to make them regain their original shape as much as possible. Cotton fabrics are durable and can be washed in high temperatures. Always follow the instructions on the garments’ care label.