In the modern world where technology is an integral part of our everyday lives, the Dagmar Woman finds herself drawn to nature and real experiences as a counterbalance.

Take inspiration from the campaign starring talent Helena Severin shot by Axel Lindahl at the green yet industrial area Gärdet in Stockholm, which evokes that meeting between technology and nature in a radical way.

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Photo Axel Lindahl

Stylist: Kristina Tjäder

Model: Helena Severin

Hair: Karolina Liedberg

Make up: Helene Borg

Casting: Jacob Mohr

Production: Studio Bon

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